The Marketing Director’s Handbook combined edition comprises Volume 1 of the original practical marketing guide with Volume 2 – Managing Digital Marketing. Both works fit together like jigsaw pieces, and form a unique and comprehensive guide to the role of a marketing director.
I use The Marketing Director’s Handbook as a text for my marketing management and strategy class at the university. It is the best book I’ve found on this subject.Carolyn K. Shiery, Professor of Marketing and Director Institute of Strategic Marketing, Concordia University, Irvine, Canada.
*UK – free P&P, £12.99 saving on RRPs of buying both books separately.
Europe – P&P £10
World Zone 1 – P&P £19: Covers all countries not defined as being in Europe or World Zone 2. Generally covers countries in North America (excluding the USA), South America, Africa, the Middle East, the Far East and South East Asia
World Zone 2 – P&P £24: Australia, Belau, British Indian Ocean Territory, Christmas Island, Cocos Island, Cook Island, Coral Sea Island, Fiji, French Polynesia, French South, New Zealand and Norwegian Antarctic Territories, Keeling, Kiribati, Macao, Nauru Island, New Caladonia, New Zealand, Niue Island, Norfolk Island, Papua New Guinea, People’s Democratic Republic of Laos, Pitcairn Island, Singapore, Soloman Islands, Tahiti, Tokelau Islands, Tonga, Tuvalu, US Samoa and Western Samoa.
World Zone 3 – P&P £24: USA
UK books are zero rated for VAT.
For a signed gift copy, please also send us a note at the same time as you order.