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Why Every Brand should think like a Media Brand

With around 80% of UK homes (Nielsen: June 2009) now connected to the Internet, surfing the Internet has become an every-day activity for the vast majority. After search engines and social media sites, media brands are amongst the most visited sites on the web. Globally the BBC, IMDB
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National Geographic Store Regent Street London | Great Brand Experiences

Great Brand Experiences; National Geographic

The greatest brands have always been characterised by high awareness, a clear and distinctive image, an ability to evoke a strong rational and emotional bond with audiences, stretch into new markets as well as change with the times. National Geographic delivers a great brand experien
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